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Videos·youtu.be·Sep 23, 2026

Inside Bending Spoons: Finding Talent, Leveraging AI & Driving Operational Excellence | Luca Ferrari

Luca Ferrari, co-founder of Bending Spoons, discusses his company's radical approach to building an organization, focusing on a "fanatical" pursuit of excellence and a "Dream Team" philosophy. He outlines their strategy of prioritizing raw talent over experience through a scientific, centralized hiring process and minimal procedures for high-performing teams. Bending Spoons acquires mature businesses like Evernote and revitalizes them by injecting new talent and applying their operational principles, making strategic decisions that prioritize long-term value creation over short-term market optics.

From the source

So we're going to start this episode in a locked-in stance because we've just been talking off camera and I was like, goddammit, we need to start recording immediately. I didn't even want to think to start here, but uh, you noticed the AppLovin mug and then you're like, oh, Farooqi, and then you laughed. What do you think of Adam Farooqi?

Well, he's great. I mean, uniquely focused, uh, ruthless, and I mean it in a, you know, in a positive way when there's a goal, goes for it, very rational, effective. I mean, ten out of ten on that, in, in those areas, I think.

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